Interested in Sector Insights?

The Echo Room sector dataset is the first longitudinal record of what museum visits do to people over time — aggregated across institutions, exhibition types, and visitor profiles at a scale no single museum could generate alone. For researchers, journalists, policy makers, and cultural institutions who need to understand how aesthetic experience connects to cultural participation, belonging, and behaviour, this dataset fills a gap that no existing instrument addresses. Annual access to the sector insights report is available to research institutions, cultural media, and policy organisations. Get in touch to discuss what the data can offer your work.